E*TRADE Opened Spot Bitcoin Trading to Nine Million Clients — With Custody Held Outside Morgan Stanley
Trades carry a 50-basis-point fee and route through a Zero Hash-held account in the client's own name — entirely outside Morgan Stanley's broker-dealer entities and without FDIC or SIPC coverage. Morgan Stanley first disclosed the Zero Hash arrangement in September 2025, completing the build-out in under ten months. Bitcoin, Ethereum, and Solana are supported at launch. Transfer functionality to move crypto assets in or out of the Zero Hash account is expected in a later 2026 update; a portfolio integration displays crypto alongside equities in a single interface across E*TRADE's approximately nine million accounts.
The rollout places Bitcoin access inside one of the most widely used retail brokerage platforms in the United States, available to nine million clients in the same interface they use for equities — without requiring Morgan Stanley to custody digital assets on its own balance sheet or assume the regulatory obligations of a digital asset custodian.
